Modernize & Upgrade Your Brand in 3 weeks
Your business evolved. Your brand didn’t. Modernize Your brands in 2–3 weeks (Guaranteed).
Book Your Free Brand Audit
Refresh your brand with my proven branding system — Designed for Direct To Customer Brands (DTC) that want to level up their branding game in 3 weeks.
No endless revisions. No confusing processes or missed deadlines. Guaranteed or your money back.
Top-tier Branding for DTC Businesses
Your business has outgrown its previous look. Your old branding isn’t speaking to the audience you’re targeting.
8 Signs Your Brand Needs a Refresh
Your Brand looks outdated or inconsistent.
You’ve changed as a business, but your brand hasn’t caught up.
Competitors look sharper, more modern, and are winning more attention than you.
Launching new products or services. Expansion makes your old brand structure too small.
Your customers don’t clearly understand what the company does.
You want to look like a “serious business” that customers, investors and partners can trust.
You need to charge premium prices. But Your past branding feels cheap or scammy.
You are dealing with bifurcated market. (Product targets 2–3 opposing audiences)
The Problems You’re Probably facing Right Now:
👉 “We’re running ads, but nothing is working.”
👉 “I feel like my brand is bland and forgettable.”
👉 “Our message and visuals need to evolve.”
👉 “We’re burning cash on Meta with campaigns and statics that don’t convert.”
👉 “I know my product is amazing, but no one seems to care.”
👉 “Dealing with a bifurcated market. My product appeals to two (or even 3) very different customers with very opposite messaging”
👉 “We need to stand out. Our market is saturated… It’s just too overwhelming.”
Sound familiar? These aren’t just superficial Marketing problems. They’re deep problems.
Dear DTC Founders... You know you’ve poured your heart into your Business
DTC Founders, I see you. You’ve poured your heart, late nights, and endless hours into your business—tweaking funnels, testing dozens of ads, and working with low-quality freelancers…
And yet, your brand still feels invisible. Competitors are growing, sales are flat, and scaling seems impossible.
I got you.
Ambitious founders like YOU need a brand so MAGNETIC that your audience simply CAN’T ignore it. But “How?” Well, here’s the solution.
🔥 Introducing 🔥
The Ultimate Branding Framework for DTC Brands Ready to Stand Out.
👇 Don’t take my word for it — here’s the proof of my work 👇
A proven methodology to help YOUR brand become “the leader” in your own category.
Here’s What You’ll Get
👉 Brand Strategy: Positioning, messaging, and creative direction that connects with your dream customers.
👉 Brand Clarity Workshop: Get clarity on the angles and messaging that moves people emotionally and helps your brand to sell more.
👉 Creative Strategy: We apply the same proven method trusted by 7-figure brands and expert creatives to craft high-converting campaign concepts that turn attention into revenue.
👉 Visual Identity: Logo, color palette, typography, and proven US design systems that sets you apart.
👉 Growth Guidance: Insights and systems to help you do branding and scale with confidence.
I apply proven branding frameworks and deliver ready-to-use brand assets.
Featured projects: From Struggling to Standout. Read some Success Stories👇
TL;TR: I help DTC founders modernize their outdated, low-converting brand with a complete identity and strategy delivered in 2–3 weeks — and a full branding system that ensures the transformation is successful — without endless revisions or confusing processes, through the Stand-Out Method™, or your money back.
Last chance to secure your call before slots fill up.
After working together, you’ll go from:
❌ Struggling to stand out →
❌ Random, disconnected and poor design →
❌ Guessing what will work →
✅ A brand your target audience wants to buy from
✅ A consistent, beautiful, powerful brand identity.
✅ Clear brand strategy that drives sales.
Why Founders Trust Me
✅ 8+ years of brand design and creative strategy experience.
✅ Built and led campaigns for regional brands across LATAM and the US.
✅ Deep expertise in DTC ecommerce and branding and business.
✅ Personal, founder-first approach: I work with you, not just for you.
Accredited by
Who This Is For
- ✅ DTC founders tired of being “just another brand” who NEED new visual brand identity and strategy.
- ✅ Startups preparing to scale but needing a solid foundation.
- ✅ Founders who know their product is great but their branding doesn’t show it.
- ✅ Entrepreneurs who want clarity, focus, and a ready to use brand that works
What My Clients Say About Me
Duran Valle
Co-Founder Mindphosis
“I’ve had a spectacular experience, with a perfectly structured methodology and excellent results!”
Walter Hurtado
Founder & CEO
“Absolutely exceptional, high-quality work. His professionalism is evident in every aspect of his work”.
Spencer Scholnick
Co-Founder & COO
“Oliver is what I call a creative wizard. He’s one of the rare designers who puts his all into every design he touches. I’ve yet to work with a designer who cares more about their work than Oliver”
Francisco Alfaro
Co-Founder & COO
“When I started my own business, I struggled because I didn’t have a strong brand that could stand out in the market. Oliver helped me by creating a modern, innovative, completely fresh brand”
Stand-Out Branding vs. DIY / Other Solutions
Stand Out Method
✅ Full branding system. Strategy and Design that drives conversion, not just aesthetics.
✅ Proven method applied by 7-figure DTC brands and multiple local businesses.
✅ Triple 100% quality guarantee: modernize your brand in 90 days or your money back.
✅ High Quality Design and a 90-day full brand modernization system. Founder-first approach
DIY / Fiverr / Upwork / AI / Templates
❌ Mostly visual work. NO messaging or strategy
❌ No conversion focus. Often “looks OK” but doesn’t sell better.
❌ Rarely offer guarantees. Risk of subpar outcomes and wasted time/money.
❌ Generic templates, limited customization. Usually a junior designer, lots of revisions to get something decent.
Stand Out Method
DIY / Fiverr / Upwork / AI / Templates
✅ Full branding system. Strategy and Design that drives conversion, not just aesthetics.
❌ Mostly visual work. NO messaging or strategy
✅ Proven method applied by 7-figure DTC brands and multiple local businesses.
❌ No conversion focus. Often “looks OK” but doesn’t sell better.
✅ Triple 100% quality guarantee: modernize your brand in 90 days or your money back.
❌ Rarely offer guarantees. Risk of subpar outcomes and wasted time/money.
✅ High Quality Design and a 90-day full brand modernization system. Founder-first approach
❌ Generic templates, limited customization. Usually a junior designer, lots of revisions to get something decent.
The NEW System That Gives DTC Founders High-Converting “Stand-Out” Brands 👇
The Core Brand Strategy System (Stand Out Method) is a completely new approach for delivering high-quality brand strategy.
It is based on years of experience working with multiple businesses and founders. As part of our work together, we’ll apply a set of proven frameworks directly to your brand.
It’s FREE – Only 2 available spots*
✅ Research Framework (OP Stand-Out method)
✅ ICP Delivery Framework (Ideal Customer Persona)
✅ Empathy Map Framework
✅ Value System Framework
✅ Brand Purpose Framework (ICG: Improve, Change, Give)
✅ Key differentiators framework
✅ The golden triangle framework
✅ Big Promise Framework
✅ The Elite Creative Strategy Framework
✅ The Crystal-Clear messaging framework
✅ The Proven Brand Identity Design Framework
✅ The brand guideline fundamentals framework
The 3 Shocking Truths Every DTC Founder MUST hear
After studying and working with DTC brands for years, I learned one secret that I’ll share with you…
#1 Most brands don’t have a traffic problem. They have a branding conversion problem (BCP).
And most BCP issues come from bad messaging, positioning, UX and a lack of clarity about who the customer is—and what they really care about.
To solve this, branding is a key investment.
Just think about it.
#2 The best brands don’t sell vitamins…
They sell painkillers.
The best brands don’t need to offer huge discounts, chase every trend, desperately use social media hacks, engage in aggressive cold outreach, spam emails or DMs like crazy. They don’t depend on creating fake scarcity or false urgency, or constantly explain why they’re good.
#3 The best brands make their customers choose them by using branding, not aggressive marketing.
That’s why it doesn’t matter how much you spend on ads. If your branding and messaging are broken, you’ll never be able to scale with profitable campaigns.
Your ad account structure isn’t the problem.
The algorithm isn’t the problem.
Your product (99% of the time) isn’t the problem either.
So, what IS the problem?
The real problem is that most founders get stuck in survival mode, throwing money at short-term marketing tactics without fixing the foundation: their brand story, strategy, and visual identity. AKA Their brand.
The secret every DTC founder needs to hear is that if you fix your branding selling becomes much easier.
Oliver Puente
Brand Strategist & Identity Designer
Venezuelan-born designer who moved to Guatemala, struggled on a low salary, and realized he needed to level up. Became obsessed with branding, marketing, and eCommerce, learned English, and now works with multi-million-dollar DTC brands solving deep creative marketing problems.
Modernize Your Brand in 90 Days or your money back.
I back my commitment to my clients with a triple quality guarantee: “Modernize Your Brand in 90 Days or your money back.” Very easy to work with.
Read More about it ⟶
Frequetly Asked Questions (FAQ)
What happens during the 1-on-1 call?
You’ll get a 30-minute strategy session where we review your current brand, identify what’s holding it back, and discuss how the Stand-Out Branding System can help you attract more customers and increase conversions. No pressure — just value and clarity.
Is the call really free?
Yes. It’s completely free and comes with zero obligation. I only open few free spots per month, so if one’s available — grab it before it’s gone.
How long does the full branding process take?
Typically 2 – 3 weeks, depending on the project scope. The full “Stand-Out Branding System” is designed to modernize and relaunch your brand in under 90 days.
What will I receive at the end of the project?
You’ll get a complete brand strategy and identity system: positioning, messaging, visual identity (logo, color palette, typography), creative direction, and brand guidelines — everything ready to launch and scale.
Can you also help with ads or creative strategy after the rebrand?
Yes. Along with your new brand identity, I can help you translate your strategy into high-performing ads and visuals that match your brand’s new positioning — so your creative, messaging, and conversions all stay aligned.
I already have a logo. Do I still need this?
Yes, a logo alone doesn’t sell. Most DTC brands struggle not because of design, but because their strategy and messaging don’t connect. This system fixes that foundation and aligns everything visually and strategically.
What types of brands do you work with?
I work with DTC ecommerce brands (fashion, footwear, skincare, supplements, lifestyle products, etc.) ready to scale and look like premium market leaders.
What makes your method different from hiring a regular designer or agency?
Traditional designers focus on visuals. I focus on conversion-driven branding — combining strategy, messaging, and creative direction proven to grow 7-figure DTC brands in the U.S.
Do you offer any guarantee?
Absolutely. I stand behind my work with a “Modernize Your Brand in 90 Days or your money back” guarantee. If the deliverables aren’t completed or up to the agreed standards, you get a full refund.
Can I pay in installments?
Yes. Flexible payment plans are available so you can start the project without delaying your brand transformation.
What’s the first step?
Simple, book your free call. We’ll talk about your goals, your current challenges, and see if we’re the right fit to build your new high-converting DTC brand.
Ready to give your Brand a Boost?
I help ambitious DTC founders build unique brands by developing their identity and strategy, creating standout solutions that convert browsers into buyers and make marketing campaigns more profitable.
- Without cheap logos or disconnected aesthetics.
- Using performance-driven brand systems proven in U.S. markets by multi-million-dollar DTC brands.
I guess what I’m trying to say is that you should hit the damn button
Book a 1-1 call (You’ll be taken to a scheduling page)
Disclaimer: Results vary depending on each business, market conditions, and execution. All case studies and testimonials reflect real client experiences but do not guarantee identical outcomes. Branding services are strategic and creative in nature; final performance also depends on the client’s marketing, product, and operations. All information on this site is for educational and promotional purposes only*